It's another option if you like it and can afford it get it. Personally not interested, only use my guitars acoustically. Never really got into old guitars sound better, quite like the sound of new guitars, as an example there is no old Taylor's, but I think they sound just great.
They do it with amps. why not guitars? and We can pretend to hear the difference.. The Emperor's New Tones
The perception is dependant on the effectiveness of the marketing, not the quality of "modeling"
In the case of modeling guitars, one can not even judge if they are close to the original, if one has never heard the originals in person. A smart marketing move; pick rare vintage guitars so 'customer has to take our word'.
IMHO, all "modeling " is a crock, it is the audio equivalent of artificial flavour.